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      Dhruv Arora

      Dhruv Arora

      Founder & Chief Executive Officer

      Syfe

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      Dhruv Arora is the Founder and CEO of Syfe, Asia’s leading digital wealth management platform with a mission to empower people to build their wealth for a better future. Built on the pillars of access, advice and affordability, Syfe caters to the different wealth needs of individuals with diversified proprietary portfolios, cash management solutions and brokerage. Since launching in 2019, Syfe has become one of the largest digital wealth platforms in APAC with US$15 billion in AUM, and approaching half a million investors using the platform to achieve their financial goals.

      Syfe is licensed and operational in Singapore, Hong Kong and Australia (where it operates as Selfwealth by Syfe) following its 100 per cent acquisition in 2025 of the ASX-listed Selfwealth. Syfe serves customers from over 60 countries, has raised US$132 million in funding to date, and is backed by leading global investors including Valar Ventures, Unbound, and partners from DST.

      Before starting Syfe, Dhruv was part of the early core team that built Grofers (now Blinkit) - a Softbank and Sequoia-backed e-commerce company acquired by Zomato for US$570m - where he led the Product, Growth and Consumer verticals.

      Dhruv began his career as an Equity Trader at UBS Hong Kong, where he rose quickly to become one of the bank's youngest directors and was appointed to lead ETF distribution efforts in the region. Dhruv is a graduate from IIT Bombay and has won a number of awards, including Top FinTech Leader at the Singapore Fintech Festival.

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